The masthead of Elle's magazine is spaced out across the top of the magazine, and is in a bold gold colour, which suits the magazine as it has Taylor Swift in it who has blonde hair, so they are similar colours. The background is white and it's obvious what is the masthead of this magazine as it is imprinted on the top behind the main image.
The main coverline is "2010 Power Dressing". This is also in Gold. The font is quite large too which makes it stand out. It gives readers the sense of how to dress in 2010 and what is in style at the moment, which would draw readers to buy the magazine.
The main image is of Taylor Swift, who is the only image on the cover of the magazine. As she is a popular celebrity, fans of hers would want to buy and read the magazine as they would like to read on her story. This could also indicate that the magazine is more for feminine readers.
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